Of course, someone from our social media team can also give you that explanation. The question is whether we sense the nuances that play a role in your field of work. A digital buddy certainly does that. That is why we are going to further expand this concept, which has been around for three years. In doing so, we want to work on the visibility of digital buddies and on even better training material.
Media analysis
Finally, we try to involve employees more in the conversation that is held ‘outside’. The narrowcasts in our meeting room south africa phone number library contribute to this. So do our TamTams. A TamTam is a media analysis that shows what has been written about us in the past 24 hours, online and offline, including comments from top influencers.
The TamTam is in your mailbox every day before 9:30. Colleagues include it in their morning meetings. It gives them an idea of the outside temperature; for a municipality, this is no unnecessary luxury. The mercury has enormous fluctuations that all have an impact on politics and the organization.
But TamTams also stimulate colleagues to evaluate and improve their work processes. And to participate in the online dialogue. Is the online discussion about a certain theme suddenly heated? Then you can always request an interim issue analysis from our webcare specialists .
You can safely say that we have made up
ground on social media in the past six months. With over 10,000 fans, we are the most popular municipality on Facebook, make sense to keep money in foreign currency? on Instagram only Rotterdam does better and on Twitter and LinkedIn we have also nestled ourselves among the top 10 largest municipalities. Partly due to targeted follower ads .
Fans and followers of the municipality of ‘s-Hertogenbosch compared to the 10 largest municipalities on 29 July 2015. ‘s- clean email Hertogenbosch is the 17th municipality in the country in terms of population. Note: corporate accounts were considered; any district pages were disregarded.Reach and engage
More telling than the number of fans and followers is the increase in reach and engagement per message. When we compared the period January to July 2015 with the same period last year, it was noticeable that we now reach almost 8x as many people on Facebook as we did then.
