The development of different devices and the increasing use of mobile devices have resulted in new requirements for flexible B2B websites. The aim is to meet the highest possible standards of the numerous display sizes and updated browser versions. This is the only way to display websites and their B2B content without errors. This is causing designers and concept developers to rethink the process of creating websites.
There are two different approaches to better designing and developing websites in the future: “graceful degradation” and “progressive enhancement” including “mobile first”. The methods differ in whether the programming is initially based on the latest browser versions and large display sizes or vice versa.
The conventional method with graceful degradation
The “graceful degradation” variant is home owner database used very frequently. flexible B2B websites It assumes the best possible solution during the design phase. This means the latest browsers and large displays. Older browsers and less powerful systems are only taken into account when everything works in the latest browsers.
In practice, this means that in the conception phase, after the static layout, an HTML page is programmed with the latest technologies and effects. In older browsers, these often lead to compatibility problems. The solution is why cpg brands need a comprehensive market measurement strategy therefore to adapt to older browsers. This results in a weakening of effects. Furthermore, it is only optimized for certain older browsers.
In addition to the latest browsers
Graceful degradation” assumes large display sizes, meaning plenty of space for content. This means that on small displays, content is lost due to the lack of space . Which is a problem in the flexible B2B websites sector in particular . As there is a high need for information. In summary, it can be said that the website also works in older browsers . But disadvantages in terms of information content and user-friendliness must be accepted.
The error-free and flawless presentation of frist database the content and the associated requirements are the main focus when developing the website. Regardless of browsers, browser versions or display size. Especially in B2B companies, complex content can lead to changes during the design phase, which must be incorporated smoothly.