In a report last year, Forbes predicted that the amount of data generated globally will surge from This data can only yield amazing results if businesses can find ways to truly harness it. It can give you insights into everything from driving higher revenue and beating your competition to discovering the next breakthrough innovation and delighting your customers.
So, how should businesses record customer data?
Let’s get some insights below: Centralize customer data with a CRM Centralizing or unifying data means collating all possible information about your customers into a single platform and providing access to it to every team in your uganda phone number data organization, thus reducing departmental silos. And, this can be achieved with a robust CRM database that has advanced features that help you access this unified data.
Many CRMs provide unified customer data, which means that in addition to basic information, they also record in-depth details about the customer journey, previous conversations, product history, etc. CRM helps sales, marketing, and blog and web integration customer support teams gain deep insights into customer behavior, pain points, etc., and optimize multiple
touchpoints to increase revenue and gain customer satisfaction.
With unified data, CRM provides a “single source of truth” about customers to the entire organization.
A central and shared database of 360-degree customer information in CRM enables different customer-facing teams to:
Vtiger One View – Single Source of Truth
Vtiger One View provides detailed information china phone numbers about a customer’s deals, cases, quotes, etc. under a single umbrella. One View helps various teams to easily access this information.
It also helps increase upsell and cross-sell opportunities and ultimately improves customer lifetime value. This way you can boost your business in a limited time.
Take Vtiger for a test drive today
