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Sales enablement with Hubspot

The Hubspot inbound marketing platform promotes cross-team integration. With Hubspot, the flow of information is continuous and updated, everyone can access data on customers and prospects at any time. In this way, the exchange of lebanon phone number library information is immediate, without dispersion or inaccuracies.

For example, for the sales team it is important to know. If the customer opened the email containing the product catalog. For marketing it is useful to know how. The meeting with the sales person went, in order to study what to write in a follow-up email.

What are the sales enablement tools?

Here are the main tools of sales enablement:

  • Content: This is a fundamental pillar this is how much time i invest in my blogs and websites per week of inbound marketing. Sales enablement uses content to support salespeople in their activities. This can include blog posts, white papers, video tutorials, brochures, landing pages and more. This is content designed to educate prospects on their choices, to answer their questions and eliminate doubts, to validate their final choice on your products or services.
  • The CRM: is the database that collects all the company’s contacts. Hubspot’s CRM allows you to order and catalog contacts in a strategic way, so as to show which contacts are qualified and which ones are not worth wasting resources on. Once the company’s buyer persona is clarified , the marketing team takes action to provide the sales team with as many qualified leads as possible.

Similar information is recorded and list of real mobile phone numbers shared through. Hubspot which also offers the possibility of giving a score to potential customers. To understand who to focus on and make sales forecasts, in addition to automating activities such as email marketing.

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