The NOS is not the best kid in the class when it comes to privacy and is happy to ‘track’ visitors and share that information with advertising networks. A few examples:
Google doubleclick
The well-known cookie of the Adwords advertising network that allows visitors to see personaliz ads. The impact on privacy is limit, but still.
Scorecard Research
A tracker from the infamous American company Comscore, which settl a lawsuit about the violation of phone number library privacy in 2014. Yes, in the Unit States of America, where they think a bit more broadly in this area. Scorecard Research collects all kinds of data from website visitors and sells that information to third parties. The company does not want to disclose which data is collect and what it is link to. But they do make it clear that it concerns personal data that they also share with advertisers and other third parties . According to the NOS, they do not do this with the data that the NPO collects, see the response from the NOS below.
Such companies are able to combine data from multiple
i sources into complete user profiles. The NOS classifies this cookie in their cookie notification with the analytical cookies, in order to prevent a visitor from having to be ask for permission; it is automatically plac with every visitor, from the first moment someone visits the website and without explicit or implicit permission. The pot calls
Cookies
Chartbeat
A tracker that is becoming popular with publishers
A but which can be question in connection with privacy. Chartbeat was us at the NOS immiately without permission, but that has since been adjust; it is now plac with every visitor who visits at least two pages (even if the visitor has not yet click the green ‘Agree’ button). This is call ‘implicit consent’ and is no longer permitt under the GDPR .
Chartbeat works on the basis of IP addresses. A full IP address is legally consider personal data. This is already australia database directory the case in the Netherlands, but will soon be the case in the entire EU once the GDPR comes into effect. With Chartbeat, the NOS can see exactly which articles I view, whether I scroll down and much more detail information. Chartbeat can use this information for advertising purposes according to their terms and conditions. According to the NOS, no full IP addresses are what does facebook do well? us (see the response below), but this is not apparent from the privacy conditions of Chartbeat or the NOS and cannot be verifi either.
