Keyword difficulty is an indicator of how difficult it is to rank high in organic (non-paid) search results for a particular keyword. The higher the keyword difficulty value! the harder it is to compete with other websites in the search rankings.
Want to be a Microsoft Excel expert? Check out the complete Excel guide here.
Why is Keyword Difficulty Important?
Informing Keyword Difficulty Content Strategy : Measuring keyword difficulty helps in bulk sms slovakia determining whether a particular keyword is worth the SEO effort.
Allocate Resources Efficiently : Identifying keyword difficulty helps in prioritizing keywords and allocating resources wisely.
Prevent Unrealistic Competition : By knowing how hard it is to compete for a particular keyword! you can avoid unrealistic or ineffective efforts.
Factors that Determine Keyword Difficulty
Competitor Competition : If large and influential sites have monopolized the rankings for a particular keyword! then the keyword difficulty will be higher.
Website Authority : Websites with high authority! as measured by factors such as how the c-level needs to think about website user experience domain authority and backlink quality! are more likely to win the competition for competitive keywords.
Content Relevance : High-quality! highly relevant content has a better chance of ranking highly! even for more difficult keywords.
Search Volume : Keywords with high search volume tend to have higher awb directory keyword difficulty because there are many competitors vying for high rankings.
Want to be an HRD? Check out the complete guide to Human Resource Development here.
Keyword Difficulty Example
For example! the keyword “cheap men’s clothing” may have a relatively high keyword difficulty due to strong competition in the clothing industry. However! the keyword “cheap men’s clothing in Jakarta” may have a lower keyword difficulty due to its specificity and lack of strong competition.
