Assuming that this agreement is watertight, the question remains how visitors to nos.nl feel about being track across all public broadcaster websites without permission, and the question is what NOS and other broadcasters do with this profiling and personal data.
The situation after GDPR
A small consolation: the NOS is not alone. It is difficult to find a website that does it completely according to the telegram data rules. That is why I am looking forward to May 25, when the new European legislation GDPR comes into effect. All those trackers that use personal data – such as a full IP address, social mia trackers, remarketing cookies australia database directory and other advertising cookies – may then only be plac with an active and unambiguous opt-in per purpose.
No more green button with ‘OK’ for all cookies, which means that you as an unsuspecting consumer throw your privacy overboard with one click. No more cookie pages where all options are already check for you and no more website statistics bas on full IP addresses. We will also see cookie walls the winners of the e-books less and less in practice, because they can only be us for cookies that do not require permission.
The GDPR gives consumers
A the right to fully control their own data again. I really hope that we will make massive use of this. Publishers and agencies will then have to think about other forms of advertising and about statistics that are truly anonymous and not shar. After the GDPR, a new and better situation will arise.
