Interlinking is an important element of Why is interlinking necessary? search engine optimization of a website and its usability. In this article, I will tell you in detail what it is, what types of interlinking there are, and also show you how to use it and examples of implementation.
Content:
- What is interlinking
- Types of interlinking
- External linking
- Internal linking
- Automatic interlinking
- Manual interlinking
- Where to put interlinking
- Text interlinking
- Interlinking in pictures
- Site Interlinking: Important Navigation Elements
- Breadcrumbs
- Cross-cutting links
- Contextual links
- Correct selection of anchors for
- How to do interlinking correctly: tips
What is interlinking
Site interlinking is an effective way to increase rcs data user engagement. It involves placing links from one page to another. This creates a link structure that allows the user to get from one section to another, navigate through them, study Why is interlinking necessary? products and services in more detail – that is, become more interested in you and spend more time on the site.
Visual representation of the site’s scheme
With the correct implementation of on the site, you can achieve the following results:
- Increasing engagement . That is, increasing the number of viewed pages on the site. This will have a positive effect not only on the company’s business indicators, such as the number of product views and an increase in the average check, but also on the site’s positions in search results. Since more link weight will be distributed to pages with the most competitive queries.
- Improving usability . There are many resources with thousands and even millions of pages, which are difficult for a new user to navigate. Competent will help navigate and understand how and where the visitor how to create a social media marketing strategy for your hotel needs to go to get to the desired page.
- Reducing the bounce rate . The bounce rate is the ratio of bounced visits to the total number of visits. In turn, a bounce according to Yandex.Metrica is a visit during which the user did not perform any actions, viewed only one page and stayed on the page for less than 15 seconds. Accordingly, if a larger Why is necessary? number of visitors start viewing two or more pages, this will have a positive effect on the metric.
- Improved indexing . Thanks to the provided link, search robots will be able to find new material on the site. For example, if a robot knows page A and it has a link to page B, then if there is no prohibition on its indexing, th clean email robot will definitely scan page B.
- Distribution of link weight . Thanks to the link network, you can redistribute the weight of pages so that the most significant landings receive maximum authority, thereby increasing their chances of reaching the TOP of search engines. For example, page A is promoted by the most competitive query and has a small number of links, while page B has many links and is promoted by a less competitive query. Therefore, to help page A in promotion, you can put a link from page B to page A, thereby transferring some authority to it.
